The Co-operative Food has launched a “Swipe and Win” loyalty promotion in which Co-operative members could share in almost two million prizes during April.
Between April 8–29 customers of The Co-operative Food – which operates a store in every postal area - who present their Membership card at the checkout will be entered into a prize draw with the chance of winning a range of prizes.
Each week, ten prizes of £2,000 worth of Co-operative Group vouchers will be awarded by the community retailer which can be used to purchase items at its family of businesses including its online electrical shop and food stores. In addition, there are hundreds of thousands of instant win prizes and coupons.
Maria Sloan, Head of Membership Marketing, said: “We hope our members will enjoy taking part in Swipe & Win. With approaching two million prizes up for grabs, by simply handing over their card at the checkout, members have a chance of winning £2,000 worth of Co-operative Group vouchers or receiving instant win in-store prizes and coupons.
“Of course, there are many other facets to membership of The Co-operative which enables people to have a say in the running of the business, join campaigns and to take part in organised events with other members.”