The Reason 4 singing Eliot’s praises with Sheffield debut - VIDEO

SONG king Eliot Kennedy says the greatest record he’s ever made is the forthcoming debut album from hot new pop outfit The Reason 4.

That’s some build up from the Grammy Award winning singer-songwriter and producer responsible for some of the greatest hits by Bryan Adams, Take That, The Spice Girls and more.

Made In Sheffield: Producer Eliot Kennedy, centre, with The Reason4, left to right, Nathan, Marc, Scott and Glenn.

Made In Sheffield: Producer Eliot Kennedy, centre, with The Reason4, left to right, Nathan, Marc, Scott and Glenn.

But the feeling is mutual.

The Reason 4, who made a memorable impact on last season’s X-Factor as the likeable tattooed builders, say he is simply a music genius.

The self-proclaimed ‘manband’ - a little older than your average new boy band - are Marc Higgins, aged 29, Nathan Rawlings, 30, Glenn Vine, 26 and Scott White, 29. They made it as far as Simon Cowell’s house.

Now Eliot is planning to help them to the top after they signed to music publishers Sony ATV and asked for his help. Their debut single, Take It All - out on August 7 - will be the first ever release on his new FarWest Music label, to be followed by album, Crying Out Loud.

And it’s all been made in Sheffield at his Steelworks studio, where he has produced monster hits for superstar pals.

VIDEO: Press the play button to watch our exclusive video chat with The Reason 4 and Eliot Kennedy - plus get a sneak look at their debut music video.

YOUTUBE: Watch our exclusive interview with The Reason 4 and Eliot Kennedy on YouTube, where it can also be viewed on the iPhone and iPad - CLICK HERE

Eliot told The Star: “The record has a very rough edge as far as a pop record is concerned, but it goes with the way they look.

“There’s lots of guitars, heavy programming and massive big drum sounds. It was a fantastic album to make. The best record I’ve ever made I think. It’s amazing.”

Marc said of their guru: “He’s a genius. You’ve only got to look at what he’s already achieved.”

Eliot told The Star: “The record has a very rough edge as far as a pop record is concerned, but it goes with the way they look.

“There’s lots of guitars, heavy programming and massive big drum sounds. It was a fantastic album to make. The best record I’ve ever made I think. It’s amazing.”

Marc said of their guru: “He’s a genius. You’ve only got to look at what he’s already achieved.”

The Reason 4 will perform one of their first showcases at the next Real Radio Intimate Performance, in asociation with Sheffield City Council, at Sheffield’s Winter Garden on Thursday, July 21, 2011.

Steve South, managing director of Real Radio Yorkshire, said: “The Reason 4 really did capture hearts when they appeared on the X-Factor and we are very lucky to have them as they are on the cusp of great things.

“We are looking forward to a fantastic night of music from the guys.”