Museum goers to be bowl-ed over by new exhibition

A still from the spoof Kellogg's TV advert featuring a Doncaster shopkeeper who creates a giant sculpture in his shop window made entirely from Rice Krispies Squares Totally Chocolatey cereal bars.

A still from the spoof Kellogg's TV advert featuring a Doncaster shopkeeper who creates a giant sculpture in his shop window made entirely from Rice Krispies Squares Totally Chocolatey cereal bars.

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It’s shaping up to be an exhibition with a difference in Doncaster, thanks to cereal giant Kellogg’s.

And visitors to Doncaster Museum and Art Gallery, in Chequer Road, are bound to be bowl-ed over with the display based on a Rice Krispies Squares advertising campaign. The advert became the talk of the town earlier this year, so much so that Doncaster Museum and Art Gallery contacted Kellogg’s and they teamed up to create a second instalment to the campaign – and also to design an exhibition based on the advert. The exhibition is now live at the Council-owned museum, featuring early sketches from the design stages, 3D renders, photographs, the Rice Krispies Squares bars used and the original hand from the giant sculpture.